{
  "icp": {
    "regions": [
      "global"
    ],
    "use_cases": [
      "automated milking",
      "automated feeding",
      "automated barn cleaning",
      "farm management software",
      "selective grazing management"
    ],
    "industries": [
      "dairy farming"
    ]
  },
  "itha": "0.1",
  "company": {
    "hq": {
      "city": "Maassluis",
      "country": "NL"
    },
    "url": "https://www.lely.com",
    "name": "Lely",
    "domain": "lely.com",
    "founded": 1948,
    "same_as": [
      "https://www.wikidata.org/wiki/Q628343",
      "https://www.linkedin.com/company/lely-industries-nv"
    ],
    "employees": {
      "max": 2800,
      "min": 2800
    },
    "description": "International family-owned business that develops, designs, and manufactures automated systems and digital solutions for dairy farming, including milking, feeding, manure handling, and farm management."
  },
  "offerings": [
    {
      "id": "astronaut",
      "icp": {
        "use_cases": [
          "automated milking"
        ]
      },
      "url": "https://lelyna.com/us/solutions/milking/astronaut",
      "kind": "hardware",
      "name": "Lely Astronaut",
      "role": "manufacturer",
      "summary": "Automatic milking robot family for dairy farms using a hybrid electric-pneumatic arm and laser/camera teat detection. More than 50,000 units are installed across 40+ countries.",
      "channels": [
        "direct"
      ],
      "extensions": {
        "robotics": {
          "category": "agricultural_robot",
          "applications": [
            "milking"
          ],
          "spec_version": "0.1",
          "integration_required": "required"
        }
      }
    },
    {
      "id": "vector",
      "icp": {
        "use_cases": [
          "automated feeding"
        ]
      },
      "url": "https://lelyna.com/us/solutions/feeding/vector",
      "kind": "hardware",
      "name": "Lely Vector",
      "role": "manufacturer",
      "summary": "Automated feeding system combining a feed kitchen with a mobile mixing-and-feeding robot that delivers rations to dairy cattle on demand, up to 6-7 times per day, at up to 98% loading accuracy.",
      "channels": [
        "direct"
      ],
      "extensions": {
        "robotics": {
          "category": "agricultural_robot",
          "applications": [
            "feeding"
          ],
          "spec_version": "0.1",
          "integration_required": "required"
        }
      }
    },
    {
      "id": "discovery-collector",
      "icp": {
        "use_cases": [
          "automated barn cleaning"
        ]
      },
      "url": "https://www.lely.com/solutions/manure/discovery-collector/",
      "kind": "hardware",
      "name": "Lely Discovery Collector",
      "role": "manufacturer",
      "summary": "Autonomous manure-collection robot for closed (non-slatted) dairy barn floors that vacuums manure and navigates via onboard sensors without cables or gutters.",
      "channels": [
        "direct"
      ],
      "extensions": {
        "robotics": {
          "category": "agricultural_robot",
          "applications": [
            "cleaning"
          ],
          "spec_version": "0.1",
          "integration_required": "required"
        }
      }
    },
    {
      "id": "horizon",
      "icp": {
        "use_cases": [
          "farm management software"
        ]
      },
      "url": "https://www.lely.com/solutions/farm-management-software/horizon/",
      "kind": "software",
      "name": "Lely Horizon",
      "role": "manufacturer",
      "summary": "Farm management software that combines cow data from Lely Astronaut and Vector equipment with selected third-party data into a single app for health, reproduction, milking, and feeding insights.",
      "extensions": {
        "robotics": {
          "category": "software",
          "spec_version": "0.1"
        }
      }
    },
    {
      "id": "grazeway",
      "icp": {
        "use_cases": [
          "selective grazing management"
        ]
      },
      "url": "https://www.lely.com/solutions/barn/grazeway/",
      "kind": "hardware",
      "name": "Lely Grazeway",
      "role": "manufacturer",
      "summary": "Automated selective grazing gate that identifies dairy cows by tag and routes them to pasture, the milking robot, or a specific group according to preset rules.",
      "channels": [
        "direct"
      ],
      "extensions": {
        "robotics": {
          "category": "agricultural_robot",
          "applications": [
            "grazing_management"
          ],
          "spec_version": "0.1"
        }
      }
    }
  ],
  "engagement": {
    "url": "https://www.lely.com/about-lely/contact/",
    "methods": [
      "consultation"
    ]
  },
  "extensions": {
    "robotics": {
      "roles": [
        "robot_manufacturer"
      ],
      "service_area": [
        "global"
      ],
      "spec_version": "0.1"
    }
  },
  "updated_at": "2026-08-25"
}