{
  "icp": {
    "regions": [
      "global"
    ],
    "use_cases": [
      "robotic bartending for luxury venues, nightclubs, and high-traffic locations",
      "onboard beverage service for cruise ships"
    ],
    "industries": [
      "hospitality",
      "nightlife",
      "cruise lines",
      "hotels"
    ]
  },
  "itha": "0.1",
  "proof": {
    "customers": [
      {
        "url": "https://www.makrshakr.com/special-projects/royal-caribbean",
        "name": "Royal Caribbean International"
      }
    ],
    "case_studies": [
      {
        "url": "https://www.makrshakr.com/special-projects/royal-caribbean",
        "title": "Bionic Bar for Royal Caribbean",
        "outcome": "Deployed since 2014 across nine Royal Caribbean cruise ships"
      }
    ]
  },
  "company": {
    "hq": {
      "city": "Turin",
      "region": "Piedmont",
      "country": "IT"
    },
    "url": "https://www.makrshakr.com/",
    "name": "Makr Shakr",
    "domain": "makrshakr.com",
    "founded": 2017,
    "same_as": [
      "https://www.linkedin.com/company/makrshakr",
      "https://www.wikidata.org/wiki/Q117481402",
      "https://en.wikipedia.org/wiki/Makr_Shakr"
    ],
    "employees": {
      "max": 200,
      "min": 51
    },
    "legal_name": "Makr Shakr srl",
    "description": "Designs and manufactures robotic bartending and beverage-preparation systems for hospitality venues. Origins trace to MIT Senseable City Lab research; systems are manufactured in Turin, Italy."
  },
  "offerings": [
    {
      "id": "toni",
      "url": "https://www.makrshakr.com/toni",
      "kind": "hardware",
      "name": "Toni",
      "role": "manufacturer",
      "terms": {
        "notes": "24/7 customer support and hands-on training included per company-wide support policy.",
        "warranty_months": {
          "max": 60,
          "min": 60
        }
      },
      "summary": "Two-arm robotic bartending system holding up to 158 bottles of spirits and juices, producing more than 80 drinks per hour across four illuminated counter delivery spots, positioned for luxury venues.",
      "channels": [
        "direct"
      ],
      "extensions": {
        "robotics": {
          "category": "beverage_robot",
          "applications": [
            "dispensing"
          ],
          "spec_version": "0.1"
        }
      }
    },
    {
      "id": "veloce",
      "url": "https://www.makrshakr.com/veloce",
      "kind": "hardware",
      "name": "Toni Veloce",
      "role": "manufacturer",
      "terms": {
        "notes": "24/7 customer support and hands-on training included per company-wide support policy.",
        "warranty_months": {
          "max": 60,
          "min": 60
        }
      },
      "summary": "Two-arm robotic bartending system dispensing up to sixteen spirit types, pouring a drink in about 15 seconds, producing up to 250 drinks per hour across up to sixteen delivery spots.",
      "channels": [
        "direct"
      ],
      "extensions": {
        "robotics": {
          "category": "beverage_robot",
          "applications": [
            "dispensing"
          ],
          "spec_version": "0.1"
        }
      }
    },
    {
      "id": "compatto",
      "url": "https://www.makrshakr.com/compatto",
      "kind": "hardware",
      "name": "Toni Compatto",
      "role": "manufacturer",
      "terms": {
        "notes": "24/7 customer support and hands-on training included per company-wide support policy.",
        "warranty_months": {
          "max": 60,
          "min": 60
        }
      },
      "summary": "Compact robotic bartending system with up to 70 bottles of spirits and juices, producing more than 60 drinks per hour of hot and cold drinks, cocktails, mocktails, and coffee, operating continuously.",
      "channels": [
        "direct"
      ],
      "extensions": {
        "robotics": {
          "category": "beverage_robot",
          "applications": [
            "dispensing"
          ],
          "spec_version": "0.1"
        }
      }
    }
  ],
  "engagement": {
    "url": "https://www.makrshakr.com/contacts",
    "methods": [
      "quote_request",
      "consultation"
    ]
  },
  "extensions": {
    "robotics": {
      "roles": [
        "robot_manufacturer"
      ],
      "service_area": [
        "global"
      ],
      "spec_version": "0.1"
    }
  },
  "updated_at": "2026-09-01"
}